Even business-to-business companies benefit from having a purpose

Defining what your company stands for—even if it doesn’t sell directly to consumers—can help attract talent and grow your business.

It’s no longer enough for companies to just create a good product. Consumers want to support businesses that have a purpose, with values that align with their own, and that really act on those principles—not only use them for marketing purposes. The business world is changing, but it might be easy to assume that a purpose is just good marketing for companies that want to sell products to bleeding heart consumers. But even business-to-business companies are coming to understand the importance of “purpose,” according to a new report, and it could help them attract and retain talent, grow their business, and help their communities—but there’s still a gap between what these companies say they care about, and what they actually do.

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Second stimulus checks update: Here’s the latest as Democrats push for more payments

A second stimulus check from the IRS would be nice, but don’t count on it just yet. The bill faces an uphill battle in a Republican-led Congress. Democrats in the House of Representatives put forth a new stimulus package proposal yesterday, and—good news!—it includes a second round of stimulus checks for Americans hurt by the ongoing global pandemic. For example, the 33 million people currently jobless due to COVID-19. Read Full Story

The UK has reported 319 coronavirus cases and 5 deaths. Here's what we know about how the virus is spreading across Britain.

Getty The UK had reported 319 coronavirus cases and five deaths linked to the virus as of Monday afternoon. Two people died on Monday as Boris Johnson updated the nation on the virus. The UK markets are taking a battering as the COVID-19 virus continues to spread across the nation. The UK's chief scientific adviser said that coronavirus outbreaks may become an annual event and that a vaccine is unlikely to be created this year. Johnson's government expects to virus to "spread in a significant way" in the coming days and weeks. Officials are considering plans to order the public to work at home for at least three months. Visit Business Insider's homepage for more stories . The UK has reported a total of 319 coronavirus cases and five deaths linked to the virus. A patient in his 70s with underlying health conditions passed away on Monday, a spokesperson for the Royal Wolverhampton NHS Trust said. It was announced later in the day that a fifth person had d...

A grand optical illusion teases conspiracy under the Louvre

The 183,000-square-foot mural was both an amazing 3D illusion and a metaphor of the ephemeral nature of art itself. An amazing 183,000-square-foot optical illusion collage appeared last Friday at the Louvre’s courtyard showing the imaginary, fantastic guts of the museum’s glass pyramid– only to be destroyed in a few hours by visitors. No, apparently we can’t have nice things, but its destruction was actually part of the art itself. Read Full Story

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